Use individual identities
Avoid shared credentials so actions and access can be tied to the person performing the work.
Individual logins and scoped permissions help larger teams separate campaign work, account administration, analytics, and client or department responsibilities.
Structure access around real roles and workflows. Permission availability depends on the selected account configuration and should be confirmed during setup.
Avoid shared credentials so actions and access can be tied to the person performing the work.
Campaign execution, billing, analytics, and account administration do not need identical permission levels.
Keep audiences and responsibilities clear when an agency, regional team, or multi-department organization shares the platform.
Document role ownership, review access regularly, and align approval workflows with the risk of the campaign.
The account structure should make it obvious who can create, approve, send, view results, manage audiences, and change account-level settings.
List departments, client teams, regions, and the people responsible for messaging decisions.
Separate campaign creation, approval, analytics, audience management, billing, and account administration.
Give each person the smallest access scope needed for the work they own, then review exceptions deliberately.
Revisit access when people, clients, departments, or responsibilities change, and remove access that is no longer needed.
Start free for the core workflow, or book a demo to map departments, clients, permissions, and account structure.